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Haircare inspired by Skincare


We infuse proven skincare ingredients into your haircare regime to build a strong foundation for healthy hair.

Dry and Damaged

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Hairfall and Breakage

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Thin and limp

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Grease and tangles

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Our promise

We bring to you pure and powerful haircare products that are body friendly in nature & actually work.

Clean and Effective

We commit to only use ingredients that are skin friendly. Sulphates, parabens, synthetic dyes and all harmful chemicals are exlcuded from our entire range.

Skincare Power Actives

Proven ingredients such as niacinamide, hyaluronic acid and collagen target specific hair concerns and supplement the production of oils and vitamins in your scalp, for a super effective product.

Indian Super Foods

We have a curated list of traditional Indian natural actives, with rich history and proven effectiveness, to prevent common hair concerns and included them in our formulas.


We understand your Hair better

Our products leverage research to select the optimal ingredients in skincare products to make your hair flourish, rise and shine.


Nourished hair


Healthy scalp


Easy to style


We believe in word-of-mouth

Hear from our beloved user community about their healthy hair transformations.

I have been using this for almost 3 years now. This is excellent for dandruff removal, smooth and clean scalp. The hair becomes so soft. I highly recommend this for underlying scalp issues. Also hair fall has reduced a lot!


IT Professional

I have curly and frizzy hair. Have tried many shampoos but keep changing every few months. Am surprised they don’t market it to curly hair consumers, because this works like a charm. The sulfate free thing has almost eliminated frizz. And unlike other clean products, this seems to actually work! Plus the fragrance is refreshing. Am definitely buying this again.



Has reduced my hairfall considerably. Hair is thicker and feels good when I brush them. Lather is slightly lower, but no issue in cleansing and it actually cleans hair better. Upside is no sulfate and healthier hair. I use a little more shampoo which solves the lather problem. Have become a regular user. I recommend!



This brand is actually effective! Love how it makes my hair feel post wash. Lather is on the lower side, but no issue in cleansing and it actually cleans hair better. Upside is no sulfate and healthier hair.


General Manager

Good product. Feels less harsh, but is super effective. Hair is softer after wash with much lower frizz. Have to use 2-3 pumps of shampoo, since lathering is less as it is sulfate free. But more effective than most of the products out there. Will definitely buy again!


Brand Manager


Our Power Ingredients

High-performing ingredients classified by hair concern.

Alpha Hydroxy Acid is a chemical exfoliant that helps maintain oil production in hair and helps the scalp breathe easily by openin
A new natural alternative to retinol and rage among skincare products. Its anti-inflammatory properties help soothe & calm the sca
Collagen is a fibrous-supportive protein that helps reduce the appearance of gray hair by supporting the healthy structure of the
It is a molecule that is naturally found in your scalp that acts as a cushioning agent for your hair. It is a moisture binder, mea
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